SOLUTIONS > Reporting + Analytics

Reporting + Analytics

Marketers put a lot of thought into the purpose and design of marketing initiatives, but many miss the mark on clearly defining program success criteria, then lack the tools to stay on top of program performance once live.  

We’re taking a stand on measureable marketing. We provide the software to power even the most complex program … but if you can’t lift the hood and look inside, what’s the point?

RewardStream has taken a bold step into next-gen interactive analytics so our clients can run smart programs and make faster, smarter decisions. Our goal? To make you not just look smart, but be smart.

Interactive Referral Dashboard

RewardStream Dashboards provides interactive analytics, virtually removing the distinction between custom and standard and putting ad hoc reporting capabilities into every marketer’s hands. Our dashboards, can, of course, be customized to support unique requirements as necessary.

Standard Referral Dashboard includes access to key program metrics including:  

  • Website visitor stats (via Google Analytics integration)
  • Impressions – how many of your members friends, family or colleagues were potentially exposed to your referral messages?
  • Referrals – how many referrals have been sent?
  • Referrals by channel – how many referrals by channel with conversions
  • Responses – how many referrals have been responded to
  • Conversions – How many conversions have resulted from referrals? Bonus! We tell you about  the ones you’re rewarding and the ones you get “for free”*
  • Most popular referral channel – what channel are your customers most actively connecting with?
  • Best time of day / day of week to generate referrals and referral responses
* Typically programs reference terms and conditions that spell out eligibility requirements. Typically these types of programs generate a lot of “free” results – new activations or customers who have acted on the referral but for whatever reason are not eligible for rewards. We help you track these, too. Hey, we give credit where credit is due!

And that’s all just dashboard level stuff. In depth reports provide deeper program information about your program membership, activity, influence, rewards, fulfillments and key finance data.

Our Difference is Analytics
Our zero footprint client means no downloads are required; dashboards are available from a web browser or mobile device.

Our reporting is real-time and interaction-based, which means it’s particularly powerful for dynamic searches, free-form exploration and investigating abnormalities. No predetermined path is required – we impose no constraints, no limits.

We’re fans of the panorama, not the telephoto lens. We’re not interested in just the end game; we’re reporting on all the checkpoints that matter along the path to a conversion. Program managers can instantly see peaks and valleys, bringing predictability into the art of estimating conversions. We help you pinpoint where problems may be brewing … so you can take action.

We’re good at …
Data exporting – you can export anything you can think of.
We’ll deal you data that goes back two years plus the current year. So you can make some really pretty graphs and charts.

Love what you’re seeing? Bookmark it.
Data is refreshed nightly. So you’re always current with your program’s performance.